About the Author

Yana Zabolotna

Author image Yana Zabolotna by eggheads | eggheads.net

"Using my smarts to turn dummy pages into brain candy is my job. Ideas and concepts are my playground. Telling relevant stories which inspire our customers and open new perspectives is my goal."

Capturing, inspiring, and opening new perspectives – this is what good content can do. My task at eggheads is to create such content, enriching our customers and interest groups with relevant content and exciting insights. My long-term goal: Boosting our brand recognition to light up a spark in the minds of all people, using creative ideas and fresh concepts.

Yana Zabolotna, Copywriter, eggheads
y.zabolotna@eggheads.de

From Our Blog

Articles by this Author

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The Power of Users: How to Effectively Utilize User-Generated Content

Learn in this blogpost what constitutes user-generated content as well as why customer reviews, recommendations, and word-of-mouth marketing can be more important than branded content — while also learning how a PIM can support you in collecting, managing, and utilizing all this authentic customer input.

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How can you optimally manage and market your products while expanding your competitiveness? This is what the experts Markus Pichler and Achim Beckmann explain to you in this interview. They demonstrate to you how PIM and CPQ can help boosting your data quality, customer retention rate, and your sales.

Illustration mit Mann zwischen fünf Softwarefenstern | eggheads.net

5 PIM Providers in Comparison

Are you uncertain about which PIM system to choose? We have the solution for your agony of choice. In this blogpost, we present to you five different providers which are best suited for different requirements. Enjoy the read!

Illustration with woman next to several texts | eggheads.net

6 Steps to a Successful Content Strategy

With an effective Content Strategy, you can get the best out of your Content Marketing. In this blog entry, we let you in on how you can devise a strategy for crowning your content. After all, content is king.

Illustration with male portrait around which circles different types of content | eggheads.net

E-Commerce Trends 2023

Inspiring and surprising demanding online customers anew on every occasion isn’t all that easy. The trends we’ve analyzed here are good indicators for how you can continue to leave a lasting impression in the upcoming year of the e-commerce industry.

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E-Commerce Trends 2022

The e-commerce field grows rapidly and the competition is getting increasingly tougher. In this blog post, you can learn about the hottest trends for 2022 in order to stay streets ahead of your fellow competitors.

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Reviews for a Good Cause!

You rate, we donate: Learn everything about our new corporate environmental actions and how to participate here.

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Customer Journey in Industry Practice

Satisfy and inspire demanding B2B customers with a complex product portfolio – learn how in this blog.

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The Do’s and Don’ts of Successful Software Implementation

What are the banana peels you can slip on when implementing software – and how can you avoid them?

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Data as the Foundation of Unique Product Experience in Online Retail – This is How it’s Done!

Learn how to utilize your data as the foundation of unique Product Experience and distinguish yourself from fellow competitors in online retail.

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