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Your Source for Curiosities, Insights, and Checklists

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Top 5 E-Commerce Trends 2023

To master the challenges of our time, the name of the game is to look ahead and inspire customers across their entire customer journey. Find out which trends will help you in doing so in the upcoming year in this whitepaper.

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Digital Product Data Management Explained in Simple Terms

How can you and your company make a smooth transition into digitization, fully exhausting all possibilities and potentials? We explain this to you in our whitepaper.

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Your Cheat Sheet for Unique Product Descriptions

The ultimate cheat sheet with 6 essential tips for creating unique product descriptions – clear, concise, and in checklist form.

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10 Tips for Really Good Product Descriptions which Sell

Do you inspire with your product descriptions? This is how you can transform boring texts into captivating sales arguments, turning consumers into loyal customers and fans.

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From Buyer Persona to Customer Journey

The whitepaper for customer-oriented e-commerce and sustainable long-term success.

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E-Commerce Guideline to Ideal Online Shop

The ultimate boost to your online shop: We demonstrate how you can optimize your page content in 5 steps, bringing your brand to life.

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E-Commerce-Trends 2022

Where are the newest developments of e-commerce leading us to? What are the top trends of 2022? How can you distinguish your online shop from the competition and continue to inspire customers in the future? Get your answers in our whitepaper.

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PowerPoint Presentation

PowerPoint Presentation – Why do we need PIM software?

In our PowerPoint presentation, we give you the information you need to convince your stakeholders to implement PIM software.


Tips Worth a Read which will Make Creating Product Experience Even Easier

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Product Communications

Product Classifications – Universal Standards for Your Data

Product classifications constitute the foundation for smooth data transfers and international product sales. You want to know what this concept entails and how your company can profit from classifications? Find out in this blog post.

Jana Knuth 23.11.2022 6 Min
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6 Steps to a Successful Content Strategy

With an effective Content Strategy, you can get the best out of your Content Marketing. In this blog entry, we let you in on how you can devise a strategy for crowning your content. After all, content is king.

Yana Zabolotna 15.11.2022 10 Min
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Product Communications

BMEcat – A Universal Exchange Format for Your Product Data

What’s the meaning behind the concepts digital standard and BMEcat? How can your company profit from them? And how can a PIM support you in doing so? Learn about all this in our newest blog post!

Jana Knuth 15.11.2022 5 Min
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Product Communications

Efficient and Automated: Translation Management directly in PIM

Master translation processes efficiently – be it with or without a Translation Management System. Find out how this can be done and how you can profit from it in this blog entry.

Elena Hagner 03.11.2022 9 Min
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E-Commerce Trends 2023

Inspiring and surprising demanding online customers anew on every occasion isn’t all that easy. The trends we’ve analyzed here are good indicators for how you can continue to leave a lasting impression in the upcoming year of the e-commerce industry.

Yana Zabolotna 03.11.2022 5 Min
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What is BIM? Building Information Modeling in Simple Terms

Nobody in the building industry can do without it anymore: Building Information Modeling, in short BIM. It has the potential to skyrocket your efficiency in building projects and is largely considered to be the future of construction. What, however, is BIM exactly? What are its implications for the building industry and how can you prepare your company for the future? Learn more in this blog entry.

Kai Warmus 02.09.2022 5 Min
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Create Experiences with Product Configurators

Product configurators have long established themselves as the gold standard in the B2C field. Recently, they have started to pick up rapidly-increasing popularity even in B2B. When does it make sense to put a product configurator to use and how do you integrate it into your online shop? Find out in this article.

Myriam Nonnemann 23.08.2022 9 Min
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Customer Experience – Buzzword Bingo or is there more to it?

Everybody’s talking about Customer Experience. Though, what is the real meaning behind this concept? Is it just yet another marketing buzzword or a promising path toward higher sales and corporate success? Find out in this blog entry.

Tiffany Wiener 28.07.2022 9 Min
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David Klein

PIM Expert

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