From Data Chaos to Clear Structures with the Right Data Model

The Best-Practice Product Data Models by eggheads

Be it manufacturer, fashion, pump systems, or bicycles. When it comes to managing product data efficiently, a well-structured product data model is indispensable. Depending on your requirements for the data model, there’s a large variety of structuring possibilities to choose from. In our whitepaper, we demonstrate to you the different types of product data models, together with their advantages and use cases. Among other things, we do also cover related topics such as product configurators, spare parts, service provisions, as well as product development.

Download the whitepaper for free!

Cover of whitepaper: From data chaos to clear structure with the right product data model | eggheads.net

Content Strategy 2.0

Collaborating, Not Collapsing

Content, the King of Marketing, has grown to be indispensable since it is what guarantees your company visibility and outreach. Content alone, however, isn’t sufficient for achieving these much-desired results. This is because only the right strategy is what crowns your content. And so, the question is: what makes for a good Content Strategy and how can you develop one yourself?

We explain to you how in this whitepaper – from the idea, through the challenges, to the foundation of a solid Content Strategy. Have a fun read!

Titelseite vom Whitepaper: Content-Strategie 2.0 – Kooperieren statt kollabieren | eggheads.net

Top 5 E-Commerce Trends 2023

Make Your Online Shop Fit for Tomorrow’s Challenges Today

We live in turbulent and critical times. The Ukraine War, exploding energy costs, and high inflations leave a heavy dent in consumer confidence. Not even the blossoming e-commerce industry can escape the consequences of all these events. However, every crisis comes with new opportunities. What is important is to not put down roots and, instead, participate in prospective topics, optimize processes, and inspiring customers throughout their entire customer journey.

In this whitepaper, we will let you in on the top 5 e-commerce trends of 2023 which will spark new enthusiasm and stimulate fresh impulses.

Have a fun read!

Front page of whitepaper: Top 5 e-commerce trends 2023 | eggheads.net

Digital Product Data Management Explained in Simple Terms

Your Springboard to Digitization

Digitization is more than just a trend – it has brought about the revolution of the 21. century. In particular in the context of our work lives, digital transformation is what provides a turbo boost into the direction of standardized company processes and opens up a brave new digital world harboring an abundant wealth of possibilities.

Are you ready to take the dive and exhaust its full potentials? In this whitepaper, we demonstrate to you how – equipped with a digital Product Information Management system – you can make a smooth and uncomplicated jumpstart.

Download for free now!
Cover page of whitepaper: "Digital product data management simply explained" | eggheads.net

10 Tips for Really Good Product Descriptions which Sell

This is How You Transform Your Product Descriptions into Reasons to Buy

Good product descriptions are an essential success factor, especially in e-commerce. Despite of that, many shop operators still treat them like the fifth wheel. Even though it’s surprisingly easy to turn stale texts into exciting stories and, consequently, convert consumers into captivated customers. How is this possible? We show you how:

In this whitepaper, you’ll learn what truly matters when it comes to product descriptions and mobilizing product texts to turn them into exciting sales arguments.

Download now!

Front page whitepapers: 10 tips for really good product descriptions that sell | eggheads.net

 

From Buyer Persona to Customer Journey

The whitepaper for customer-oriented e-commerce and sustainable long-term success

Creating a customer journey is by no means a sure-fire success. If you want to establish yourself in the highly competitive e-commerce industry, you must have an ear for your customers and their needs. In this whitepaper, you will find a concrete recommended course of action and answers for all online retailers. Among other things, we clear one of the most pressing questions for you: Where do you get high-quality product content from? And how does it reach the right buyer persona?

Download for free now!

Cover page of whitepaper: "From Buyer Persona to Customer Journey" | eggheads.net

The E-Commerce Guideline for Your Ideal Online Shop

5 Steps to the Ideal Online Store

With the boom of the e-commerce industry, the competitive pressure is increasing too. In order to motivate consumers to make purchasing decisions and convert them into loyal customer, you’re required to stand out from the crowd – nowadays, you’ll need more than a good product to do so.

We demonstrate to you how you can make your product and brand come to life in 5 steps, conquering the hearts of your customers. Download the free whitepaper now and profit from the knowledge of battle-tested product experts.

Front page of the E-Commerce Guidelines 2022 | eggheads.net

What are the Ultimate E-Commerce Trends 2022?

6 Trends You Shouldn’t Miss in 2022

Every year, new trends pop up – in particular in the field of e-commerce. It’s blooming and buzzing. The competition is becoming tougher, customers more and more demanding. Shop operators who want to be successful and surpass their competition should always be up to date with state-of-the-art trends. The e-commerce sector is ever growing – and continues to do so in the year of 2022. Do you want to know to where the developments are leading us and what you’ll need to be prepared for as an e-commerce manager next year?

We have summarized the top trends of the year 2022 in this whitepaper. Have a good read!

Front Page of the E-Commerce Trends 2022 | eggheads.net

7 Steps to Your Chaos-Free Software Implementation

Turn your software implementation into a success story!

The implementation of new software poses a great challenge to any company. But don’t panic – we have a plan! For more than 30 years, we’ve been supporting companies in their projects for software implementation. Throughout, our 7-step plan has withstood the test of time. This plan will turn every implementation project into a major success.

Profit from our expertise and download the free whitepaper now.

Cover page of whitepaper: "7 Steps to Your Chaos-Free Software Implementation" | eggheads.net

4 Steps to Utilizing Product Data Efficiently and Creating Product Experience

A whitepaper by eggheads & ChannelPilot

You want to distinguish yourself from the masses of offers in online retail? In our free whitepaper, we demonstrate together with our partner ChannelPilot how it’s done. The magic word is Product Experience – and here too, the key to success lies in your data. Learn within 4 steps how you can utilize your data to create a game-changing Product Experience which will inspire your customers.

Download the knowledge that will make the difference now.

Cover page of the whitepaper Creating Product Experiences. | eggheads.net